Job Postings
Director of Marketing and Communications - Intn'l Festival of Arts & Ideas
Contact --Search Committee
Posted on September 05, 2008 at 13:33:57:
INTERNATIONAL FESTIVAL OF ARTS & IDEAS
New Haven, CT
Director of Marketing and Communications
Full Time, Exempt Position
The International Festival of Arts & Ideas, Connecticut's dynamic multi-disciplinary festival of artists and thinkers from around the world, seeks a dynamic, energetic, creative thinker as its Director of Marketing and Communications. The Festival is one of our state's leading cultural institutions with year round programming that climaxes in a fifteen day festival in June serving audiences regionally from New England and beyond.
The Director of Marketing and Communications is charged with the development and implementation of a vibrant public profile for the Festival through media, branding and direct contact. The Director oversees all Festival communications, publications and marketing including its ever-evolving online presence, media relations, advertising, messaging, brand management, design and public imagery. With 80% of Festival programs offered free of charge, success is measured not just by ticket sales but in image and impact both economic and in brand awareness and visibility.
The Director of Marketing and Communication is a member of the Festival's leadership team along with the Managing Director, Director of Development and Director of Performance Programs, reporting directly to the Executive Director. As part of Festival leadership, the Director will be involved in defining institutional policy, setting direction and influencing organizational culture.
The Director is responsible for earned income from ticket sales, merchandising and other earned revenue sources as well as overall festival attendance and impact. In addition, the Director creates and oversees the department budget and manages all marketing staff, interns, and related contracted services. The Director oversees all marketing reporting and analysis including market research and data gathering as well as strategically implements plans for its application. In addition, the Director is responsible for all group sales, database management, promotions, and grassroots targeted marketed efforts.
QUALIFICATIONS:
Minimum 5-7 years of successful proven results in managing marketing activities with experience in virtual campaigns, brand management, media relations as well as advertising, direct mail and more traditional marketing initiatives. Bachelor's degree in marketing, communications, arts administration or a related field required. Master's degree and direct arts marketing experience preferred.
Personal competencies should include ability to organize and manage multiple priorities; highly developed creative and strategic thinking with follow through and capacity for implementation; results oriented high achiever; demonstrated ability to lead, train and get results from a creative team; ability to project and adhere to budgets; flexible and able to meet changing needs; good negotiation skills; ability and willingness to work weekends and evenings as required; and a sense of humor and overall positive demeanor. Deep commitment and knowledge of the performing arts is helpful.
TO APPLY:
For best consideration, please submit a cover letter and detailed resume with complete contact information for three professional references by October 1, 2009 to: Director of Marketing Search, 195 Church St, 12th fl., New Haven, CT 06510 or by email to mlaleskie@artidea.org
