Meet Ariadna Reyes (Latin America; 2016 ISPA Fellow)
Monday, March 7, 2016
Meet Ariadna Reyes, Concert and Tour Manager at Lado Be, an entertainment business service agency and consultancy in Mexico. Among many things, Lado Be consults in programming and production and produces and books performances at venues in Mexico and abroad.
Prior to working with Lado Be, Ariadna began her career working with the music label Corasón. Since, she has worked for the National Fund for Culture and the Arts, Music Frontiers, Festival del Centro Histórico, and co-founded her own boutique agency, Intervalo.
Ariadna’s favorite part about working in this field is “the opportunity to meet incredible artists and amazing people. To get goose bumps during a show and to change your routine pretty often.”
When asked what she would like to contribute to the international field of the performing arts, Ariadna noted: “I would love to contribute as an agent and witness of collaboration and connection in between artists. It’s inspiring to me the stories of artists from diverse genres or fields that come up with thrilling works as a result of a festival’s petition, for example.”
Ariadna is part of the Latin America Regional Fellowship Program, thanks to the support of Cultura UDG and eje7. When asked about her impression of her first ISPA Congress this January, Ariadna recalled: “For me, it was an insightful experience to have a glimpse to other realities apart from mine. ISPA makes you feel as part of an inclusive community that, as you, believes that the arts make a better society. Even if you feel yourself a bit shy, the atmosphere encourages you to talk to the partner next to you."
In 2016, ISPA brought 46 Fellows from around the world to the New York Congress. We know it’s impossible to meet all these emerging leaders onsite so we’re highlighting the 2016 ISPA Fellows in features via the members-only monthly newsletter Network and on the website.